8th Army Commissary Serves as New Product Showcase November 20, 2009

Forty-one Korean food importers toured the 8th Army Commissary on Yongsan Garrison, Seoul, Korea to learn about U.S. food products. Hosted by ATO Seoul, the tour was a successful and highly cost effective way to introduce local buyers to a wide range of U.S. food products, and has already resulted in potential beef and beef products sales. Following the tour, ATO Seoul hosted the importers to a traditional American Thanksgiving meal.

SUSTA Showcases American Seafood at Busan International Seafood Expo 2009 November 11-14, 2009

SUSTA Showcases American Seafood at Busan International Seafood Expo 2009

November 11-14, 2009

Southern United States Agricultural Trade Association (SUSTA) brought U.S. seafood suppliers to Busan International Seafood Expo 2009. The SUSTA booth, co-sponsored with ATO Seoul and Food Export USA, showcased a wide range of quality American seafood, including monk fish, croaker and blue crab. U.S. suppliers fromMaryland and Virginia reported over $1 million of prospective sales over the next 12 months, in addition to $150,000 of sales agreed on-site at the show. A short video clip from the show is available from the following webpage:

http://www.youtube.com/user/ATOSeoul

California Walnut Commission Hosts Best New Product Contest November 9, 2009

California Walnut Commission (CWC) hosted an annual “Best New Product Contest” for 2009 to recognize local food companies’ strong effort to increase the sales of products that contain California walnut. Over 40 products entered the competition and were evaluated by a panel of market experts. Winning and note worthy products included: Tofu Walnut Salad, Cheestick, Gelato Brownies and WalnutCcino.